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    Danny Maddox

    Contact Details
     

    Summary

    A dynamic marketing executive with a successful track record in driving company growth and spearheading revenue generation. Accomplished in diverse sectors
    from startups to large established companies, with career earnings exceeding $1B. Proficient in business development, marketing strategy, project management, and leadership. Career highlights include substantial P&L management and notable experience with top VC firms such as Google Ventures and KPCB.

     

    Skills

    • Growth Marketing Strategy
    • Revenue Growth
    • Team Buildinguiling & Leadership
    • Branding & Business Development
    • Trend Analysis & Analytics
    • Exceptional Customer Experience CX
    • Advanced HR & DEI Training
    • B2B & B2C
    • Marketing Automation Lead Nurturing
    • Customer Advocacy
    • Online Behavior Analytics
    • Brand-to-Consumer Growth
    • Problem-Solving
    • Building & Scaling Operations
    • Published Content Writing

     

    Professional Experience

    Chief Marketing Officer | CareerLearning | Austin, Texas

    January 2018 - November 2023 (4 years 10 months)
     

    Instrumental in restructuring five training divisions, integrating multiple complex SaaS, restructuring increasing yearly training events, and driving the highest revenue year in the company's 15-year history through the pandemic.
     

    Director of Digital Marketing | Life Line Screening | Austin, Texas
    June 2015 - December 2017 (2 years 7 months)
     

    Directed the digitalmarketing department to become the top-performing marketing channel above broadcast, print, direct mail and affiliate channels. Achieved consistent performance over budget for 24 months, and implemented significant improvements to eCommerce.
     

    Director of Online Marketing | DriversEd.com | Oakland, California
    Oct 2011 - Apr 2015 (3 years 6 months)
     

    Tripled high seven-figure yearly online revenue, contributing significantly to the acquisition of the company by CIPhigh energy Capital.
     

    Founding Marketing Manager | Chatterfly.com | San Mateo, California
    Oct 2010 - Oct 2011 (1 year 10 months)
     

    Part of a high-energy Silicon Valley journey from beginning to various acquisition by Plum District, a Kleiner Perkins Caufield & Byers
    company.
     

    Head of Marketing | Casting Talent Network | San Francisco, California
    May 2006 - Jun 2010(4 years 6 months)
     

    Implemented various digital marketing strategies to drive high-volume traffic, 15,000+ inbound calls per day to a 100+ call center in addition to building a 1.2 million
    active monthly recurring revenue subscribers resulting in a significant increase in revenue. Acquired by Dyninno Corp Europe.
     

    Ebay Affiliate Marketer | Mountain View | California
    Jun 2004 - Apr 2006 (2 years)
     

    Grew a bootstrapped operation into a company grossing over $10M annually via an extensive affiliate portfolio. Scaled from 1 employee to 10 FTE and 12 offshore developers.
     
    Education
    Graduate Certificate in Marketing Strategy | Cornell University
    B.S. Computer Science & Secondary Education | Baylor University