• My LinkedIn Articles

    In the mid 2000's I was a digital media ghost cranking out ghostwritten articles that have appeared in Techcrunch, Gizmodo, Mashable, ReadWriteWeb, and Business Week. My specialty was reviewing tech gadgets and newly released software for various publishers. Lately, I have been publishing articles on LinkedIn.

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    Meet the Chief Growth Officer: An Evolution Mandated by 2024 B2B SaaS Companies

    The B2B SaaS space hasn't been spared from the big changes that businesses around the world have gone through post-pandemic...

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    Why Video Storytelling is the Future of B2B Marketing

    Artificial intelligence (AI) has been a hot topic in the past few months, with many people worrying that it will eventually lead to the loss of jobs for humans. However...

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    AI is not going to replace you. Humans that can collaborate and work with AI will.

    Artificial intelligence (AI) has been a hot topic in the past few months, with many people worrying that it will eventually lead to the loss...

    Predictive Analytics

    Predictive Analytics: What is it?

    Discover the power of predictive analytics for B2B marketing. Learn how to leverage big data for account-based marketing and understand customer behavior to drive pipeline and revenue. Get expert...

    AI Text Classifier

    ChatGPT Launches tool to detect AI plagarism.

    OpenAI just dropped a new feature for all you teachers out there. They just announced the "AI text classifier" which basically lets you check if a text was written by a human or an AI. But ...

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    Google Performance Max: The Key Differences Between B2B and B2C Rule Sets

    Google Performance Max, the latest platform from Google that launched in November 2021, has revolutionized the way businesses run their online...

     

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    How to avoid wasting time and energy with phantom job posts.

    The job market is a highly competitive arena. With big tech companies like Google, Facebook, Amazon, and Microsoft laying off thousands of employees, the number of job searches has reached an...

     

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    What is AVOD, TVOD and SVOD?

    Have you ever heard a word you usually do not hear too often and then heard that word several times over the next few days? I had that happen with VOD or Video On Demand recently. Earlier this week, a former employee called me and asked for a primer on VOD and how to monetize...

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    Jacinda Ardern - Here's hoping we see her kind again

    In what seems like another life now, I lived in Canberra for 18 months and visited New Zealand a few times with my girlfriend. Most people here in the USA have difficulty pointing out New Zealand without searching for it or thinking ...

     

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    The Dangers of Decentralized AI Escaping into the Wild

    Anyone who knows me knows that I am a tech-nerd. I have been following the developments of AI over the past year, especially in light of the ChatGPT-demic ...

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    Six Traits of a High-Performance Team

    Earlier today, I found a post in my LinkedIn feed by CEO Eric Brown Imperio Consulting where he listed the six traits needed by a high-performance team. The question that followed was...